Midwest Cooling Towers finds southern salesman

When the need arose to strengthen sales coverage in the Southeast, finding the right talent quickly and with the right industry experience was critical. That focus led them to BIC Recruiting.

“We identified a need for a seasonal sales representative for the Southeast region,” said Duane Moosberg, hiring manager and director of new business development. “BIC’s deep industrial experience and industry relationships made them a natural partner.” The search supported Midwest Cooling Towers, where industry experience was critical. “The role required someone with established customer contacts and many years of cooling tower experience,” Moosberg said. BIC Recruiting quickly identified qualified candidates who met those needs.

“BIC Recruiting identified multiple suitable candidates and created a short list based on the most important qualifications we wanted to see,” Moosberg said. From that shortlist, Albert Brown emerged as the ideal candidate, bringing extensive experience and long-standing customer relationships to the role.

Reflecting on the process, Moosberg emphasized the value of working with an industry-focused recruiting partner in a competitive market. “Using a retained search recruiter who is well known in the industry you serve will lead to the shortest time to fill the role with the most qualified candidate, in our case, Al Brown.” With the placement complete, Midwest Cooling Towers is positioned to strengthen its presence in the Southeast with experienced leadership in place.

For more information about Midwest Cooling Towers, visit mwcooling.com.

For more information, visit bicrecruiting.com or call (281) 538-9996.